“What do I tell my daughter?”
So begins the Audi advertisement millions of Americans saw last Sunday during the yearly super celebration of commercials that, sandwiched in between them, included one of the most exciting football championship games ever.
The ad shows a father watching his young girl racing go-carts against young boys, and his thoughts continue: “Do I tell her that her grandpa’s worth more than her grandma?”
She won’t believe that.
“That her dad is worth more than her mom?”
Not unless you want to sleep on the couch.
“Do I tell her that despite her education, her drive, her skills, her intelligence, she will automatically be valued less than every man she ever meets?”
His daughter wins the race and dad considers, “Or maybe I’ll be able to tell her something different.”
Maybe? Maybe he’s fallen hook, line and sinker for the canard of the “gender pay gap.”
That gap is simply the median income of all men in the economy compared to the median income of all women. As the Washington Post explains, “The gender wage gap . . . can be primarily explained by differences in industry and occupation choice, hours worked, and gaps for taking time off to have children.”
The Post also discloses that Audi has “just two women on its senior leadership team in the United States and no women on its global management board.” I don’t know what they’re going to tell their daughters.
But I’ve always told my daughters they can do anything they put their minds to.
And perhaps I’ll add this advice: “Don’t buy an Audi.”
This is Common Sense. I’m Paul Jacob.